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Bhaskar Identity

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Bhaskar Identity

Bhaskar,
Government
of india


A Unified Identity for India’s Evolving Startup Ecosystem

Bhaskar,
Government
of india

A Unified Identity for India’s Evolving Startup Ecosystem

BHASKAR, an initiative under Startup India, unites entrepreneurs, investors, incubators, and academia through a central startup registry launched by Hon. Piyush Goyal to promote collaboration and innovation.

This identity design project was developed by Anushri Gupta and Gauri Bandewar under Praveen Nahar, then Director of NID Ahmedabad, in collaboration with NDBI, NID Ahmedabad.
identity design
Visual Design
NDBI, NID
Startup india
government of india
Figma

Collaboration:

Collaboration:

NDBI, NID | Startup India

Year:

Year:

2024

2024

Duration:

Duration

1 week

1 week

Design Brief

Design Brief

Designing a contemporary visual identity for BHASKAR that embodies growth, knowledge, and collaboration. The identity must reflect India’s entrepreneurial spirit, while maintaining the authority of a government initiative under Startup India, and functioning seamlessly across digital and print platforms.

Context

Visual Design

Final Identity

The Launch

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